Highlight 62
• Relationship Capital Framework: A strategic approach to building and maintaining professional connections
- Regular, consistent communication (weekly client updates)
- Providing value beyond placements (consulting, process improvement)
- Focus on building referral networks
- Long-term relationship nurturing over transactional interactions
• Client Intake Methodology: Structured approach to new client onboarding
- 12-question intake template
- Comprehensive information gathering
- Focus on understanding enough detail to appear as an internal team member
- Goal of answering candidates’ first 5 questions
• Communication Strategy:
- Weekly scheduled client updates (Friday morning calendar reminder)
- Multi-channel approach (email, text, phone)
- Over-communication during long recruitment cycles
- Regular progress updates, especially for extended searches
• Medical Industry Sourcing Framework:
- Utilizing specialized databases (Practice Match, Profiles LLC)
- Healthcare-specific platforms (Heartbeat.ai, Doximity)
- State practitioner lists
- Heavy emphasis on referral networking
- Cross-border recruitment considerations
• Content Marketing System:
- LinkedIn Lives as primary content vehicle
- Multi-platform streaming (StreamYard to LinkedIn, YouTube, Twitter, Facebook)
- Focus on engagement over likes
- Converting content viewers into leads
• Business Development Approach:
- Referral-based (90% of business)
- Advisory services integration
- Cross-border business structure (US/Canada)
- Focus on long-term client relationships
• Recruitment Process Management:
- Extended timeline management (6-12 months for physician placements)
- International licensing considerations
- Strategic planning for different healthcare systems
- Balance between corporate and private sector clients
• Personal Productivity System:
- Calendar-based reminders for relationship management
- Tools integration (Sourcewell, Freelate for sequencing)
- Structured communication schedules
- Balance between immediate action and strategic patience
• Client Service Model:
- Executive search approach for medical positions
- Consulting services integration
- Process improvement offerings
- Focus on organizational impact beyond placements